Pre-wealth advisory

In the markets today we got the small bounce we were all looking for to start the day but unfortunately the good times didn’t last and we ended up closing the day slightly below yesterday. I expect there to be further losses but hopefully we’ve hit the worst with the coronavirus panic. I’m holding steady and making sure I don’t overreact.

On to the next…

Today I joked with a contact at a big private company that my life of helping people with their stock options isn’t as boring as it seems. I don’t think she believe me.

I do truly get enjoyment out of what I do on a day to day basis. I speak to multiple clients on a daily basis where I explain and educate our clients on their equity value. Then I offer them solutions to help achieve their goal.

This sounds easy on paper, but in reality stock options are insanely complicated. Taxes, company growth, personal considerations, etc. — stock options seem to touch on nearly every complicated subject in personal finance.

I speak to so many people on a daily basis that are late to the game on planning. Sadly enough, most simply just had no idea that planning around stock options will usually leave you ahead in the game. The default is to do nothing which is the worst possible thing you an do with stock options.

That’s why Secfi exists. We like the word “pre-wealth advisory” to describe what we do. So many of our clients are in the pre-wealth phase where they may be paper rich waiting for their companies to exit so they can finally enter in the wealth phase of their lives.

Of course, nothing is guaranteed but planning ahead with your stock options will put you ahead.

My life may sound boring, but there may be nothing more fulfilling than when someone explains how much of an impact I made on their financial situation.