Secfi New York City

Today I signed a short-term lease in a co-working space in the Flat Iron in NYC. We had been thinking about opening up an “office” in New York for some time and decided to pull the trigger while I am out here. Candidly, I had no idea that we would doing so when I decided to come out here for April and May, but it made too much sense for us.

New York is very much in between San Francisco and Amsterdam where our other two offices are. It’s a great spot in the middle of the two cities to fly to and meet when we need. We have some key partners in New York as well. Last and but not least, there is a lot of great talent out here in New York that would be hesitant to move to San Francisco. It just made sense to get an office out here.

We got a great spot in “Silicon Alley” aka the Flat Iron district. The co-working space is great as it’s catered towards Fintech startups and investors. I feel right at home here and am happy to call set-up shop here until it makes sense to get our own space somewhere else.